For the Detroit Lions’ STMs, idegy designed an exclusive online pop-up shop featuring merchandise adorned with an exclusive Loyal Member logo. This limited two-week ordering window fostered excitement and brand loyalty. Following the ordering period, the custom merchandise was directly drop-shipped to each member, enhancing their experience and creating a lasting memory strengthening their fandom.
Industry
Professional Sports
Services
Online Solutions
Retail Program
Kitting, Activation
Branded Merchandise